DESIGNING FOR THE NEW NORMAL
Creating future success
New and emerging customer needs and behaviours.
Change of external requirements caused of global Covid-19 pandemic.
Realisation of new market offerings, delivery and logistic models.
Creating new customer-led value propositions and experiences
Initiated task force to design and led a series of customer observations, interviews and Design Thinking workshops with members of the board and different business units.
Created new market offerings, build of MVP, market testing and validation as well implementation.
Initiated first new offerings in Switzerland with European expansion afterwards.
Creation of a playbook for other regions and locations to distribute and apply way of collaboration across the firm.
New market offerings within 6 weeks from kick-off to market implementation and launch.
Operating in parallel design sprints and market tests.
Establishing at the same time new mindset and way of collaborating at board and top management level.